As redolent of La Dolce Vita Italy as the immortal Vespa scooter, the ‘beach car’ concept is most famously embodied by Ghia’s ‘Jolly’. A novel and quintessentially Italian idea that first emerged in the 1950s, the Jolly transformed humble saloons such as FIAT’s 500 and 600 from basic transport into conspicuous indicators of wealth. The Jolly found favour as courtesy transport for patrons of luxury hotels and golf courses or for use ashore after one had docked one’s yacht on the Italian or French Riviera. Lacking doors and equipped with wickerwork seats, it was only practical as leisure transport, thus confirming its owner’s status as someone who could afford a car ‘just for fun’.
Given the success of the original Fiat 500 Jolly Ghia, it is not surprising that someone would attempt an interpretation of the legendary spiaggine using a modern FIAT 500.
Produced by ‘Jollycar’ in limited numbers, the car has been defined as a work of art. Impressive craftsmanship has been employed to produce the wicker seats. The frame has been stiffened using techniques commonly used on rally cars to ensure the rigidity of the car is sound.
The design and development of the car is performed in collaboration with major German companies that develop components for racing cars while the work is done in Italy by highly skilled artisans.
This car is the #5 of 500 produced by Jollycar and was prepared in 2015. It is equipped with awning and nautical-inspired seat covers which complements the wicker seat very well. The base car is a 2010 model and has covered only 14000 km. It comes complete with spare wheel, tool kit and user manual.